We are having a HUGE SAMPLE SALE from Saturday, 12/7-Sunday, 12/15!!!

During our End of Year Sample Sale, we will have almost 200 wedding dresses on sale for purchase out of our collection! Gowns will be up to 50% off!

To see the bridal gowns available in your size and price range, please visit our Pinterest board: https://pin.it/17JjBcHfu

During this sample sale, we will also have tons of accessories on sale including veils, headpieces, sleeves & straps, over skirts, and jean jackets! Please DM us to book an accessory appointment.
We will also have HUNDREDS of mother of the bride & groom gowns on sale!

Appointments are required to shop this sale for both brides and moms. Please use this link to view our appointment experience options, our availability, and to request your appointment: www.hearttoheartbride.com/appointment

*All sales are final.
*Dresses cannot be held.
*We access cash and all major credit cards for items purchased out of our collection. We do not accept checks.
*Gowns are sold as is and priced for their condition.

Join us from Friday, November 29th (Black Friday!) through Sunday, December 1st for a Sincerity Bridal Spring 2025 trunk show!!

Sincerity’s Spring 2025 collection, affectionately called "Until I Found You", celebrates the journey to true love. Hopeless romantics will adore the fairytale looks, enchanting trains, and dreamy sleeves. Feminine details like glittering fabrics, 3D florals, pearl accents, and illusion elements charm many, while glamour shines through exposed boning, basque waists, and structured corsets. Designed for the romantic at heart, this collection offers timeless elegance with a modern twist.

We are so excited about the gowns that are coming for this trunk show and the variety of sizes that they are sending! Please click here to view the gowns!

Sincerity Bridal is one of our most budget friendly collections at Heart to Heart Bride that also has incredible quality, construction, and detail. Sincerity gowns all range from $1,500-$2,000 and will be 10% off from 11/29-12/1!

Appointments are required to shop this trunk show and will fill up quickly on the holiday weekend! Please click here to request your appointment.

Join us from November 22nd-24th for a First Look at the Maggie Sottero Designs & Sottero & Midgley Spring 2025 collection! These are just a few of the gorgeous gowns that you will be able to see here at Heart to Heart Bride for this trunk show

Maggie Sottero's Spring 2025 collection is inspired by love and femininity. The gowns have playful elements of tradition and details like voluminous skirts, 3-D florals, and lace.

To view the gowns that will be here for this trunk show, please visit our Pinterest board: https://www.pinterest.com/.../maggie-sottero-trunk-show.../ More gowns will be added as we get closer to the trunk show weekend!

All Maggie Sottero & Sottero & Midgley bridal gowns will be 10% off 11/22-11/24!

Come see this beautiful collection in person, by appointment only, from 11/22-11/24! Please visit www.hearttoheartbride.com/appointment to request your appointment!

Join us for a very special trunk show from October 25th-27th! Martina Liana is sending their Fall 2025 collection to Heart to Heart Bride for our brides to test the gowns before they hit the market!!

We will not know the exact gowns that are coming until they arrive, and we are not even allowed to share photos once they do arrive, that is how top secret these gowns are! But, if the gowns shown below are your bridal vibe, you will DEFINITELY want to book your appointment for this trunk show ASAP! You could even end up with a totally one-of-a-kind gown!

Click here to view our Martina Liana gowns

Appointments are required! Please use this link to view our availability and request your appointment:

www.hearttoheartbride.com/appointment

When booking for this trunk show, please make sure to invite all of your important people with you and come both financially and emotionally prepared to find your gown! The gowns will only be here for 1 weekend, 10/25-10/27. You also must have at least 9 months between 10/25-10/27 and your wedding to order a preview trunk show gown.

Lillian West's Spring/Summer 2025 collection will be at Heart to Heart Bride in Webster, NY from Friday, October 11th through Monday, October 14th!

This beautiful collection features a wide variety of gowns from avant garde to traditional with lots of gowns that will flatter all shapes and sizes!

All Lillian West wedding dress orders will be 10% off* from Friday, 10/11 through Monday, 10/14!

Appointments are required to shop this trunk show! Please click here to view our appointment experience options, our availability, and to request your appointment!

Join us at Heart this Heart Bride from September 27th through 29th for a stunning trunk show with Justin Alexander Signatures 2025 collection, Verses in Contrast.

This glamorous collection will only be at Heart to Heart Bride for 1 weekend, 9/27-9/29, and all Justin Alexander Signature wedding dresses and accessories will be 10% off 9/27-9/29!

Appointments are required to shop this trunk show! Please click here to view our appointment experience options, our availability, and to request your appointment.

10% discount is valid 9/27-9/29 only and is not valid on previous purchases. Discount is only available with payment in full.

We are hosting a super special Trunk Show from August 2nd-4th! Madi Lane will be bringing their 2025 collection to Heart to Heart Bride for our brides to try on before they even go to bridal market!!

The gowns are so new that we cannot even share them on social media! You can view our current Madi Lane Collection here on Pinterest. If these gowns are your bridal vibe, you will definitely want to book your appointment ASAP for 8/2, 8/3 or 8/4!

Appointments are required to try on the trunk show gowns. Please use this link to view our availability and request your appointment: www.hearttoheartbride.com/appointment

All Madi Lane gowns will be 10% off 8/2-8/4! Trunk show discount is only valid 8/2-8/4 and is not available on previous purchases.

The National Bridal Sale at Heart to Heart Bride is happening this year from Wednesday, 7/17 through Sunday, 7/21!!

If you are looking for an amazing deal on your wedding dress, you need to book your appointment at Heart to Heart Bride for 7/17-7/21 ASAP! We will have 200 sample gowns on sale and most gowns will be $500-$1,000 off their retail price!

You can view the available gowns in your size with sale prices* here: https://pin.it/6sRqFy1nf

Appointments are required to shop this sale and will fill up quickly!! Please visit www.hearttoheartbride.com/appointment to view our appointment experience options, our availability and request your appointment.

*Prices listed are for the gowns in our collection only & the gown is the size & color listed. Gowns are sold as is & priced for their condition. All gowns can be ordered in other colors & sizes, brand new, for their full retail price. Breathable gown bags are an additional $25 with gowns purchased out of our collection. Gowns cannot be held during the sale, come prepared to purchase! All sales are final!

Join us at Heart to Heart Bride from July 12th-14th for an EPIC trunk show!! Justin Alexander is sending us a preview of their Spring/Summer 2025 collection for our brides to see them first!

We will be debuting the collection with a Fashion Show & Fundraiser on Thursday, July 11th! Doors will open for the Fashion Show at 5:30pm, champagne will be available for purchase in our Celebration Lounge from 5:30pm-6:30pm, and the Fashion Show will start at 6:30pm. All proceeds from the Fashion Show will be donated to the Cancer Support Community of Rochester in honor of our social media managers, Cassandra & Nicole who have both recently recovered from cancer. Please click here to purchase your tickets to the Fashion Show.

Why should you attend the Fashion Show? It is not only to support a great cause, but we will also be GIVING AWAY A FREE JUSTIN ALEXANDER WEDDING DRESS to 1 lucky bride who attends the Fashion Show AND has an appointment booked for the trunk show from 7/12-7/14!

Don’t end up winning the free dress? No worries, all brides who order their Justin Alexander wedding dress from 7/12-7/14 during the trunk show will receive 10% off their gown!

Click here to request your appointment for the Trunk Show from 7/12-7/14!!

*Must attend the Fashion Show AND have an appointment booked for the Trunk Show to be entered to win the free Justin Alexander wedding dress. 10% discount is only valid from 7/12-7/14 and is not applicable to previous purchases.

Join us from Friday, May 31st through Sunday, June 9th for a special trunk show with Lillian West’s Fall/Winter 2024 collection, Nature’s Embrace.

The Lillian West Fall/Winter 2024 collection is intertwined with the essence of nature’s beauty. With each gown, they have meticulously weaved intricate floral patterns like bold leafy laces into their delicate fabrics. 3D appliqués flourish like petals on a flower, while billowing blouson sleeves encapsulate the soft and airy breeze of the wind. This collection not only showcases exquisite designs, but also encourages a profound yearning for exploration and the freedom to be one’s authentic self on their wedding date.

All Lillian West wedding dress orders will be 10% off May 31st through June 9th!

Appointments are required to shop this trunk show! Please click here to view our availability, our appointment experience options, and to request your appointment.

The Art of Waiting

Be one of the very first brides to try on Justin Alexander Signatures newest collection at Heart to Heart Bride March 29th & 30th!!

Justin Alexander Signature redefines luxury. With its focus on opulence and drama, the wedding gown collection is designed for the modern bride seeking a wedding gown that expresses her lavish and on-trend sense of style. From ornate beadwork and rich fabrics to innovative designs and impeccable craftmanship, the Justin Alexander Signature Collection is in a class of its own. The Justin Alexander Signature bride is a confident, self-assured and elegant woman who is independent and a trend-setter in her peer group. She is curious, active, and interesting. Her lifestyle is modern and stimulating, and she incorporates her life experiences into her wedding style.

Click here to view the gowns that will be in store for this trunk show.

Don't miss this opportunity to see this absolutely gorgeous collection in person and be one of the first brides to wear these gowns! Please visit www.hearttoheartbride.com/appointment to view our appointment experience options, our availability, and request your appointment.

Love and Liberty Bridal is a leading bridal label located in the United Kingdom, specializing in creating wedding dresses that combine comfort, elegance, and luxury. At Love and Liberty Bridal, each dress is meticulously crafted by hand, using the finest materials and incorporating exceptional details. Their goal is to provide flawless wedding dresses with a touch of luxury, perfectly suited for the modern-day bride.

Heart to Heart Bride is one of only a handful of retailers in the United States that carries this gorgeous bridal line! Come see this unique line of gowns for yourself during our Love and Liberty Trunk Show from March 1st-10th!

Click here to view the gowns that will be here just for this trunk show!

Appointments are required to shop this trunk show! Click here to view our appointment experience options, our availability and request your appointment.

PLUS SIZE BRIDES!! This trunk show is for you!!!

We will have Studio Levana's newest collection PLUS best sellers in store for 2 weekends in February from 2/9-2/18!

Studio Levana is not your typical "plus size" collection. They are hand-made, custom couture gowns, with gorgeous and unique details. All gowns come with optional inner corsets for unbelievable structure and fit. Their fit is second to none.

Studio Levana gowns range in price from $2,000-$3,500. All Studio Levana wedding dress orders will be 10% off* during this trunk show from 2/9-2/18!!

Appointments are required to shop our Studio Levana trunk show! Please visit www.hearttoheartbride.com/appointment to view our appointment experience options, our availability, and request your appointment.

View the gowns that will be here for this trunk show here.

*10% discount is only valid 2/9-2/18. Not valid on previous purchases. Must pay in full to receive discount.

We are having another mother of the bride/groom trunk show from February 2nd through February 18th featuring MGNY gowns!! We will have over *70* extra MGNY gowns in store from 2/2-2/18!

THIS is the time to shop for your gown for a 2024 wedding! We will have so many options to choose from! View all of the gowns that will be here just for this trunk show by clicking here.

All MGNY gown orders between 2/2-2/18 will come with a free breathable gown bag ($25 value).

Appointments are required! Please visit www.hearttoheartbride.com/mother-of-the-bride to view our availability and request your appointment!

We are having our first veil trunk show!! Heirloom Bridal Company is sending us their best-selling, most popular veils for the entire month of February and the first weekend of March!

Heirloom Bridal Company features unique and high-quality veils. Their details are stunning and the materials they use are so soft and gorgeous! If you value quality, we highly recommend checking them out!! View all of the veils that will be here for this trunk show here.

From 2/1-3/3, all Heirloom Bridal Company veils will be 20% off!

Accessory only appointments are available on weekdays :) Please call 585-872-9696 to book your accessory appointment! Or ask to see the Heirloom veils at your bridal appointment!!

We are hosting our first mother's dress trunk show from January 12th-21st featuring Marsoni & Rina DiMontella!! We will have 40 extra mother's dresses in store from 1/12-1/21 and it is the perfect time to order your gown for a 2024 wedding!

Click here to view the gowns that will be here just for the trunk show!

All Marsoni & Rina DiMontella mother's dress orders will be 10% off 1/12-1/21!

Appointments are required to shop this trunk show! Please visit www.hearttoheartbride.com/mother-of-the-bride to view our availability and request your appointment

See it here first! Sincerity Bridal's Spring/Summer 2024 collection will be at Heart to Heart Bride from December 29th through January 14th!

This gorgeous collection of gowns is one of our most budget friendly collections at Heart to Heart Bride, with most gowns priced between $1,500-$1,800! All Sincerity Bridal wedding dress orders will be 10% off 12/29-1/14 too!

Click here to see the gowns that will be here for the trunk show here!

Appointments are required to shop this trunk show! Visit www.hearttoheartbride.com/appointment to view our appointment experience options, our availability, and request your appointment.

See it here first! Justin Alexander’s Spring/Summer 2024 collection will be here at Heart to Heart Bride in Webster, NY from November 17th through 19th!

The Justin Alexander Spring/Summer 2024 collection, Ruby, was inspired by the color of love. The collection combines handcrafted detailing with rich fabrications, so any bride feels glamorous and special on her wedding day. Their latest collection explores the different elements of love through bold bodices, dramatic skirts, voluminous ball gowns, unexpected trains, and romantic bow details. Exquisite embroidery, statement seam work, and hourglass tailoring round out these romantic wedding dresses allowing every bride to be enveloped in love.

Click here to view the gowns that will be here just for this trunk show.

All Justin Alexander wedding dress orders will be 10% off 11/17-11/19!*

Appointments are required to shop this trunk show! Click here to request your appointment.

*Not valid on previous purchases. Cannot be combined with any other offers. Must pay in full to receive discount. Valid 11/17-11/19 only.

Pure luxury. Discover Rosa Clara Couture at Heart to Heart Bride during our trunk show from November 10th through 12th.

Rosa Clara Couture gowns are handmade in Barcelona, Spain from the finest European fabrics. If you are looking for a luxurious couture gown, this is a trunk show you will not want to miss!

View the gowns that will be here during our trunk show here: https://www.pinterest.com/.../trunk-show-1110-1112-rosa.../

Rosa Clara Couture gowns range in price from $4,000-$7,200 and will all be $300 off 11/10-11/12. We will also have Jella Jewels in store on Saturday, 11/11 and all brides who purchase a Rosa Clara Couture gown on 11/11 will receive a complementary permanent bracelet!

Appointments are required to shop this trunk show and are filling up quickly! Please visit www.hearttoheartbride.com/appointment to view our appointment experience options, our availability, and request your appointment!

Experience the allure of a Madi Lane Bridal gown. Expertly designed in Australia, Madi Lane Bridal wedding dresses exude flawless construction, unparalleled support, and premium quality while remaining accessible to brides of all backgrounds. Inspired by the modern bride, Madi Lane effortlessly merges romantic femininity with contemporary design. Discover the wedding dress of your dreams at our Madi Lane trunk show, November 3rd-5th at Heart to Heart Bride!

We will have over 20 extra Madi Lane gowns in store including both their latest collection and best sellers from 11/3-11/5 and all Madi Lane orders will be 10% off! Click here to view the gowns that will be here for the trunk show.

We will have a representative from Madi Lane in store on Saturday, 11/4 to help our brides chose their Madi Lane gown!

Appointments are required to shop this trunk show. Please click here to view our appointment experience options, our availability, and request your appointment!

We are hosting our first Justin Alexander Signature trunk show from October 20th-22nd! The entire Spring/Summer 2024 collection will be here for one weekend only and all Justin Alexander Signature orders will be 10% off!

The Spring/Summer 2024 "Of Dreams" collection is an encapsulation of feelings and emotions, showcased in our stunning and unique modern wedding dresses. The creations are of dreams, and inspired by the love, excitement, and beauty from Justin & Kelsey's wedding day. Experience a blend of modern romance and contemporary beauty captured in every seam, every detail and every unique gown.

To view the gowns that will be here for this trunk show, please visit our Pinterest board.

Appointments are required to shop this trunk show and are booking up quickly! Please visit www.hearttoheartbride.com/appointment to view our appointment experience options, our availability, and request your appointment.

We have exciting news! Heart to Heart Bride is now the *exclusive* retailer for Aire Barcelona in Western and Central NY! To celebrate, we are hosting a trunk show from 9/29-10/1!

Aire Barcelona is affordable European couture. The quality and design is impeccable, and they range in price between $2,000-$3,000.

All Aire Barcelona bridal gown orders will be 10% off 9/29-10/1!

The gowns that will be here for this trunk show can be viewed by clicking here.

Please visit www.hearttoheartbride.com/appointment to view our appointment experience options, our availability, and request your appointment.

We have a very exciting trunk show coming to Heart to Heart Bride from Friday, 9/8 through Sunday, 9/10! We will be the very first store to have Lillian West's Spring 2024 collection in our store!! This collection will not be in stores for a few more months, so come see it here first and be one of the first brides to wear one of these gorgeous gowns

The Lillian West collection takes every bride on a journey of discovery. Filled with earthy textures and celestial embellishments, every design brings a wild and untamed magic to your wedding day.

To view the gowns that will be here 9/8-9/10 for this trunk show click here.

Lillian West gowns range in price from $1,500-$2,200 and will all be 10% off 9/8-9/10 only!*

Appointments are required to shop this trunk show and are filling up quickly! Please use this link to view our appointment experience options, our availability, and to request your appointment: www.hearttoheartbride.com/appointment

*10% discount valid 9/8-9/10 only and only on Lillian West bridal gowns. Not valid on previous purchases. Valid only with payment in full at the time of purchase.

If you are looking for an amazing deal on your wedding dress, you will definitely want to book your appointment for 7/14-7/23 ASAP!! We will be having 2 amazing events going on at the same time for brides on a budget!

7/14-7/23 is the National Bridal Sale when shops around the country host various events and it is one of our favorite weeks of the year at Heart to Heart Bride!

Our first event is a sample sale!! Over 100 gowns will be marked down for purchase out of our collection Gowns will be priced between $999-$3,999 and most are $1,499!! See our Pinterest board for the sale for more details: https://pin.it/hsuyujk

Our second event is an Adore by Justin Alexander trunk show! Adore is one of our most budget friendly brands with most of their gowns falling around $1,500. All Adore special orders will be 10% off 7/14-7/23 You can view the trunk show gowns here: https://www.pinterest.com/.../trunk-show-adore-by-justin.../

Appointments are required for these events and will fill up quickly!! Visit www.hearttoheartbride.com/appointment ASAP to request your appointment

We are hosting a first of its kind weekend long bridal event! Global Fashion Designer, Justin Warshaw, will be here at Heart to Heart Bride for the weekend of June 9th & 10th!

On Friday, 6/9 we will be hosting our grand opening fashion show at our new store located at 1170 Ridge Road in Webster! Starting at 5:30pm, hors d'oeuvres by Board'N'Bacon will be served in our Celebration Lounge. Wine and champagne will be available for purchase. The fashion show will start at 6:30pm and will feature Justin Alexander’s gorgeous Fall 2023 collection! At the end of the fashion show, we will be doing a drawing for one special bride to win a FREE JUSTIN ALEXANDER BRIDAL GOWN! Keep reading for more details.

From June 9th-11th we will be hosting a Justin Alexander Fall 2023 trunk show! All Justin Alexander bridal gown orders will be 10% off 6/9-6/11. Brides who book an appointment for the trunk show get priority tickets for themselves and up to 2 guests for the fashion show!

This is a weekend that you will not want to miss! Brides who are booked for our trunk show 6/9-6/11, who also attend the fashion show on Friday, 6/9, will be entered to win a FREE JUSTIN ALEXANDER BRIDAL GOWN*! If you book a free Bridal Appointment, you get 1 entry, Celebration Appointments and Celebrate & Graze Appointments get 2 entries, and Private Suite and Private Suite VIP Appointments get 3 entries! The drawing will take place live at the end of the Fashion show! Must be present to win!

Visit www.hearttoheartbride.com/appointment to request your appointment and visit https://www.eventbrite.com/e/justin-alexander-fashion-show-tickets-617844508557 to reserve your fashion show tickets!

Participating Fashion Show Vendors:
Food- Board'n'Bacon
Hair- J'aime Cheveux
Makeup- Erin Hills Makeup Artistry
Photobooth- BreakThrough Entertainment
Uplighting- BreakThrough Entertainment
Photography- E.L.M Photography
Florals- Tarry Grove Flower Farm & Design
Balloon Art- ROC City Balloons
Rentals- Something Borrowed

*Free gown must be a Justin Alexander gown from either the new Fall 2023 collection or past seasons. If another designer's gown is ultimately chosen, it will be at the cost of the bride. Cannot be redeemed for any cash value. Gown must be chosen the weekend of 6/9-6/11. If the winner purchases a Justin Alexander gown on 6/9 prior to the fashion show, we will issue a refund.

We have a very exciting trunk show coming to Heart to Heart Bride from 4/28-4/30!

Lillian West will be sending us their (yet to be released) entire Fall 2023 collection from Friday, 4/28 through Sunday, 4/30! This is such a cool opportunity to be not only be one of the very first brides to try on these gowns, but also try them on with the designer in store!!

Terri Hilferty, Chief of Design and Merchandising for Lillian West will be here on Friday, 4/28 and Saturday, 4/29 to help our brides choose their Lillian West gown.

Appointments are required to shop this trunk show! Please visit www.hearttoheartbride.com/appointment to view our new appointment options and send in your appointment request!

Terri and our Lillian West Account Manager, Taylor, will be bringing 20 swag bags with them for the first 20 brides who purchase their Lillian West gown from 4/28-4/30! This is the perfect opportunity to come see our gorgeous new store and find your dream dress